Tag Archives: information architecture

Good IA increases both human satisfaction and your company’s profits

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“Good information architecture makes users less alienated and suppressed by technology. It simultaneously increases human satisfaction and your company’s profits. Very few jobs allow you to do both at the same time, so enjoy.” – Jakob Nielsen in Information Architecture for the World Wide Web by Louis Rosenfeld & Peter Morville

Make sure you pick up Information Architecture for the World Wide Web if you’re an information architect or are interested in information architecture.

Information Architecture helps people get better at sharing information

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I guess part of what excites me about the Web, and makes me feel good about doing information architecture, is that it helps people get better at sharing information. People have used the metaphor that in creating the Internet we’re creating a central nervous system for the planet, wiring ourselves together and making the ways that we’re able to communicate and share information much more fluid.” – Peter Morville

Read CIOInsight’s interview with Peter “Expert Voices: Peter Morville on Why Information Architecture Matters” here

Also, check out Peter’s books on Information Architecture and Findability