Tag Archives: information architecture

Web design should be conversational

“Life is conversational. Web design should be the same way. On the web, you’re talking to someone you’ve probably never met - so it’s important to be clear and precise. Thus, well structured navigation and content organization goes hand in hand with having a good conversation.” - Chikezie Ejiasi

“Life is conversational. Web design should be the same way. On the web, you’re talking to someone you’ve probably never met – so it’s important to be clear and precise. Thus, well structured navigation and content organization goes hand in hand with having a good conversation.” – Chikezie Ejiasi

Quote submitted by the author, Chikezie Ejiasi.

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Good web navigation is about looking forward, not backward

“Good web navigation design is not about giving people lots and lots of choices. It is not about second guessing decisions we have made. It’s not about asking what if we want to get back to where we were. It’s about looking forward, not about looking backward.” - Gerry McGovern

“Good web navigation design is not about giving people lots and lots of choices. It is not about second guessing decisions we have made. It’s not about asking what if we want to get back to where we were. It’s about looking forward, not about looking backward.” – Gerry McGovern

Read Gerry’s article “Web navigation is about moving forward” for his thoughts on the primary purpose of navigation.

Your website will be better by explicitly thinking about the IA

“You can make a website without explicitly thinking about the IA. You don’t have to use metadata or control your vocabularies or develop thesauri. You don’t have to tweak your search engine and play with recall and precision to improve your results. But it will be better if you do.” - Chiara Fox

“You can make a website without explicitly thinking about the IA. You don’t have to use metadata or control your vocabularies or develop thesauri. You don’t have to tweak your search engine and play with recall and precision to improve your results. But it will be better if you do.” – Chiara Fox

Read Chiara’s blog post “IA as Stone Soup” for a metaphor to describe how the Information Architecture day of Adaptive Path’s UX Intensive Conference is structured.

Information architecture is about mission-critical infrastructure

“Information architecture is not about surface glamor; it’s about mission-critical infrastructure.  And infrastructure has widespread and long-term impact. The ripples of our designs spread outwards, affecting the work of interface designers, programmers, authors, and eventually users... As we design the legacy information architectures of tomorrow, we should consider our responsibility to the big here and the long now.” - Information Architecture for the World Wide Web by Louis Rosenfeld & Peter Morville

“Information architecture is not about surface glamor; it’s about mission-critical infrastructure.  And infrastructure has widespread and long-term impact. The ripples of our designs spread outwards, affecting the work of interface designers, programmers, authors, and eventually users… As we design the legacy information architectures of tomorrow, we should consider our responsibility to the big here and the long now.” – Information Architecture for the World Wide Web by Louis Rosenfeld & Peter Morville

Purchase Information Architecutre for the World Wide Web for a great overview of Information Architecture.

Information architecture helps make sure that business and user needs are met

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“Information architecture helps make sure that business needs and user needs are met, leaving everyone happy, and isn’t that really what it’s all about?” – Jeff Lash

Read Jeff’s article “The Age of Information Architecture” here.

Great information architecture is invisible so that content can shine through

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“Content makes the sale, delivers the service and builds the brand. The architecture is the container of the website, but content—well, it’s the content in the container. We don’t buy from iTunes because of its architecture; we buy because of its music. Great information architecture is invisible so that the content can shine through.” – Gerry McGovern

Read “The Importance of a Customer-Centric Design Approach: An Interview with Gerry McGovern” from UIE here. This is the same article that brought us another great quote from Gerry back in April.