“The measure of quality in web design should not be good looks, but graceful transformation: pages that can be accessed under different conditions and keep their integrity… A real web designer embraces the medium and designs for maximum inclusivity.” - Sarah Horton

Read Sarah’s article “Beauty is Only Screen Deep” for her thoughts on why design should be about more than just good looks.

“The principles of good human-to-computer interface design are simplicity, support, clarity, encouragement, satisfaction, accessibility, versatility, and personalization. While it’s essential to heed these, it’s also important to empathize with and inspire your audience so they feel you’re treating them less like a faceless user and more like a human being.” - Sharon Lee

Read Sharon’s article “Human-to-Human Design” or check out two other quotes from this article: “Your site can encapsulate your brand personality” and “Rich, sensory experiences immerse users and lead to joy and satisfaction.”

“As the advocates for user experience I think it’s important that we’re advocating for everyone’s experience and perhaps doing a little bit more than just whispering the word ‘accessibility’ in a meeting early on and allowing it to be just as easily dismissed. And not just because of the potential legal implications, but because it’s our job.” - Leisa Reichelt

Read Leisa’s article “Are you giving accessibility the consideration it deserves in the user experience?” for her thoughts on why accessibility is part of your responsibility as a UX designer.