The little things really do matter

“We live in a world where the little things really do matter.  Each encounter no matter how brief is a micro interaction which makes a deposit or withdrawal from our rational and emotional subconscious.  The sum of these interactions and encounters adds up to how we feel about a particular product, brand or service.  Little things.  Feelings.  They influence our everyday behaviors more than we realize.” - David Armano

“We live in a world where the little things really do matter.  Each encounter no matter how brief is a micro interaction which makes a deposit or withdrawal from our rational and emotional subconscious.  The sum of these interactions and encounters adds up to how we feel about a particular product, brand or service.  Little things.  Feelings.  They influence our everyday behaviors more than we realize.” – David Armano

Check out David’s blog Logic+Emotion, my favorite UX related blog with amazing visuals

Information Architecture helps people get better at sharing information

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I guess part of what excites me about the Web, and makes me feel good about doing information architecture, is that it helps people get better at sharing information. People have used the metaphor that in creating the Internet we’re creating a central nervous system for the planet, wiring ourselves together and making the ways that we’re able to communicate and share information much more fluid.” – Peter Morville

Read CIOInsight’s interview with Peter “Expert Voices: Peter Morville on Why Information Architecture Matters” here

Also, check out Peter’s books on Information Architecture and Findability

The best user experiences are enchanting

\"The best user experiences are enchanting.  They help the user enter an alternate reality, whether it\'s the world of making music, writing, sharing photos, coding, or managing a project.\" - Kathy Sierra

“The best user experiences are enchanting.  They help the user enter an alternate reality, whether it’s the world of making music, writing, sharing photos, coding, or managing a project.” – Kathy Sierra

Read Kathy’s article “User Enchantment…” here

Don’t assume the general viewing public is an idiot

\"We shouldn\'t assume that the general viewing public is an idiot.  We should try to evolve the medium by making intuitive systems that educate the user - not design to what level we think they can handle\" - Joshua Davis

“We shouldn’t assume that the general viewing public is an idiot.  We should try to evolve the medium by making intuitive systems that educate the user – not design to what level we think they can handle” – Joshua Davis

Interaction design finds ways to better connect people

\"Interaction design isn\'t only about fixing problems; it\'s also about facilitating interactions between people in richer, deeper, better ways - that is, finding new ways to better connect human beings to one another, and by doing so, make the world a better place to live\" - Designing for Interaction by Dan Saffer

“Interaction design isn’t only about fixing problems; it’s also about facilitating interactions between people in richer, deeper, better ways – that is, finding new ways to better connect human beings to one another, and by doing so, make the world a better place to live” – Designing for Interaction by Dan Saffer

Check out Dan’s book Designing for Interaction for a great overview of interaction design

The life of a designer is a life of fight against the ugliness

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“The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design” – Massimo Vignelli in the film Helvetica

Purchase the flim Helvetica here