“Experience design is more about the kind of experience users actually have than about controlling the experience you try to give them.” – Robin Good
This quote is from Robin’s article “Brands Are Inside-Out, User Experience Is Outside-In” that comments on Peter Merholz’s article “Experience design is not about brands”.
Side Note: A friend of mine is looking for a visual designer (who can prototype designs in CSS/HTML) and/or a logo designer for a new startup. If you’re a freelance designer looking for work, please email me. Thank you!




![“The members of [cross-functional] teams have to listen carefully to the language used by the other team members, thoughtfully present their own work in terms that the others can understand and over time build enough trust and understanding of one another that they can value, integrate and leverage one another’s expertise... Just as you might do in preparing yourself to visit another country or another culture, design and business leaders must take the time to understand a bit about the place they are visiting—a little of the language, the customs, the ways of thinking.” - Sara Beckman “The members of [cross-functional] teams have to listen carefully to the language used by the other team members, thoughtfully present their own work in terms that the others can understand and over time build enough trust and understanding of one another that they can value, integrate and leverage one another’s expertise... Just as you might do in preparing yourself to visit another country or another culture, design and business leaders must take the time to understand a bit about the place they are visiting—a little of the language, the customs, the ways of thinking.” - Sara Beckman](http://www.inspireux.com/wp-content/uploads/163-300x200.gif)

