Creating great user experiences takes a multidisciplinary team that shares ownership of UX

“Creating truly great products requires an entire product team to place the needs of users foremost when making product decisions—or even better, a user-centered corporate culture… Creating great product user experiences takes a village—a smoothly functioning multidisciplinary product team that shares ownership of UX.” - Pabini Gabriel-Petit

Read more in Pabini’s article “Sharing Ownership of UX.”

1. Teamwork and collaboration make great user experiences possible
2. A coherent product user interface is the product to users
3. Creating a successful product requires designing the Total User Experience
4. Delivering great user experiences plays a significant role in your company’s success
5. When we advocate for the user, we are simultaneously advocating for our team