In order to push the boundaries, we must not be prescriptive with the design process

“I believe that we must take the ‘mundane’ out of everyday products, raise expectations, and push boundaries with form to test learning curves and challenge ourselves to design products that resonate with people in deep, meaningful ways. But we can’t achieve this if we’re completely conscious and prescriptive with our designing. We must sometimes give ourselves over to the process and see where it leads.” -Mark Baskinger

Read more in Mark’s article “Playing in the Sandbox: The Role of Experimentation in Designing.”

Catriona Shedd

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

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