UX designers must understand the perspectives that come from different backgrounds, cultures, and experiences

“At its best, user experience design involves more than form and content and behavior, crafted in a meaningful context that leaves an impact over time. The highest aspirations of our profession will only be achieved when leadership and excellence are joined. Our profession as a whole must demonstrate the understanding and perspectives that can only come from the intertwingling of many different backgrounds, cultures, and experiences.” – Will Evans

Read more in Will’s article “It’s Time to Start a Revolution…”

1. Design should inspire peoples and cultures to grow, transform and look to the future
2. We must re-think our design process to become melting pots of ideas, perspectives and skills
3. Truly great design occurs when the designer’s, client’s, and user’s perspectives are considered
4. Good experiences make the world a better place
5. Instead of thinking only in terms of interaction, start designing user experiences.