Design is not added value; design is value.

“Design is not added value; design is value.” – Gui Bonsiepe

This quote is from designer Gui Bonsiepe’s speech at the ESDi School of Design in Spain.  Gui’s quote was cited in the article “Co-design, not ego-design! Some thoughts on contemporary design”

Catriona Shedd

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

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