Beyond performing a purpose in a good way, the purpose itself has to be good

“Good design admits to the deeper insight that beyond performing a purpose in a good way, the purpose itself has to be good.” – Konstantin Grcic

This quote is from the Serpentine Gallery’s Design Real exhibit.

Thanks to Johanna Kollmann for tweeting this quote!

Catriona Cornett

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

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