Focus most on what we want to happen after the UX

“The idea is to focus development not only on the UX, but what the UX enables, and—most crucially—what we want to happen after the UX.” - Kathy Sierra

“The idea is to focus development not only on the UX, but what the UX enables, and—most crucially—what we want to happen after the UX.” – Kathy Sierra

This quote is from a December 2nd tweet from Kathy.