“A good user experience isn’t neccessarily that far removed from a poor user experience. It can be small, subtle differences that can have a huge impact.” – Nathanael Boehm

This quote is from Nathanael’s article “A good user experience can be subtle.”

1. Focus on the idea of a product experience, instead of experience that only deals with the user
2. User experience is everything, but is still undervalued and under-invested in
3. It’s not “user” experience, it’s “people” or “customer” experience.
4. User experience is the summation of considerations across UX disciplines
5. User experience is the center of gravity of a project