A work of art is realized when form and content are indistinguishable

“A work of art is realized when form and content are indistinguishable. When they are in synthesis. In other words, when they fuse. When form predominates, meaning is blunted... When content predominates, interest lags.” - Paul Rand

“A work of art is realized when form and content are indistinguishable. When they are in synthesis. In other words, when they fuse. When form predominates, meaning is blunted… When content predominates, interest lags.” – Paul Rand

This quote is from an interview by Preston McLanahan who interviewed Paul Rand in 1996.  Watch a clip from this interview here.

Catriona Cornett

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

View My Portfolio