Design is a “whole brain” process

“Good designers are skilled at noticing and observing. They are able to see both the big picture and the details of the world around them. Humans are natural pattern seekers; be mindful of this skill in yourself and in others. Design is a ‘whole brain’ process. You are creative, practical, rational, analytic, empathetic, and passionate. Foster these aptitudes.” - Garr Reynolds

“Good designers are skilled at noticing and observing. They are able to see both the big picture and the details of the world around them. Humans are natural pattern seekers; be mindful of this skill in yourself and in others. Design is a ‘whole brain’ process. You are creative, practical, rational, analytic, empathetic, and passionate. Foster these aptitudes.” – Garr Reynolds

Read more from Garr in his excellent Presentation Zen article “10 tips on how to think like a designer.”

Catriona Cornett

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

View My Portfolio

Follow Me:
TwitterLinkedIn