“The experience is about how we get there, not the landing place.” - Bill Buxton

“The experience is about how we get there, not the landing place.” – Bill Buxton

This quote is from Bill Buxton’s presentation “From the Materialistic to the Experiential: A Changing Perspecitve on Design” at the joint UsabilityNJ – PhillyCHI meeting on April 21, 2009.  Bill was speaking in regards to the importance of finding ways to represent time in our designs, not just the user’s end states.

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Related quotes:
  1. Remarkable experiences leave a mark
  2. It takes great empathy to create a good experience
  3. Focus on the experience that the products you design engender
  4. Experience design is not about trying to control the user’s experience
  5. Better connect with your customers by speaking like people, not like machines