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When we advocate for the user, we are simultaneously advocating for our team

“Paradoxically, when we advocate for the user within our product or service development teams, we are, in effect, simultaneously advocating for the team to our users.” - Michael Cummings

“Paradoxically, when we advocate for the user within our product or service development teams, we are, in effect, simultaneously advocating for the team to our users.” – Michael Cummings

Quote submitted by the author, Michael Cummings.  Do you have a quote you want to see on inspireUX? Submit it, and it may be chosen! I’m running a little low on quotes to post, so the more submissions the better! Thanks for your continued support.

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