Don’t design for everyone. It’s impossible.

“Don’t design for everyone. It’s impossible. All you end up doing is designing something that makes everyone unhappy.” - Leisa Reichelt

“Don’t design for everyone. It’s impossible. All you end up doing is designing something that makes everyone unhappy.” – Leisa Reichelt

Read Leisa’s article “The general public myth (or, the whole world is not your user)” here.

Catriona Cornett

I am a User Experience Designer with a passion for making people’s lives better through design. I have helped over a dozen organizations obtain a competitive advantage by delivering great user experiences across desktop, mobile, tablet and other channels.

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