“Don’t design for everyone. It’s impossible. All you end up doing is designing something that makes everyone unhappy.” – Leisa Reichelt
Read Leisa’s article “The general public myth (or, the whole world is not your user)” here.
Related quotes:- Design is about cultural invention
- Understanding the specific activity we’re supporting is critical to good design
- We should treat design as a verb, a process, a way of creating positive change in the world
- Think a lot less about technology for technology’s sake, and a lot more about design
- What makes people passionate, pure and simple, is great experiences
Catriona Cornett
