“It’s always helpful to look outside of the web for your inspiration, to places where you might not at first expect to find a solution. The world is a collage of inspiration, from newspapers, magazine publishing, and advertising to product design, architecture and the fine arts.” – Andy Clarke

Read Andy’s article “Creating Inspired Design Part 1: I Am The Walrus” here.

1. Design is more than the aesthetic. Design is fundamentally more.
2. Good designers want to be proved wrong, bad designers hope to be proved right
3. Design helps to create entirely new market niches and even new product categories
4. Understanding that all design happens within a context is key to becoming a good designer
5. Design combines art, scientific complexity, and usefulness