“The worst misstep one can make in design is to solve the wrong problem.” – John Carroll
This quote was cited in Malcolm MCullough’s book “Digital Ground: Architecture, Pervasive Computing, and Environmental Knowing.” Read an excerpt from this book that includes John Carroll’s quote.
Also, you can read more about John Carroll (who, I might add, is a professor at my Alma Mater, Penn State’s College of Information Sciences and Technology) in this interview from UX Pioneers.
Related posts:- Think a lot less about technology for technology’s sake, and a lot more about design
- The best design solutions solve a problem in an elegant and engaging way
- Good design is in relation to the problem at hand–not obscure, trendy, or stylish
- The most innovative designers cultivate an appetite for “thinking wrong”
- Designers don’t actually “solve” problems. They “work through” them.





