“You can have information and ease of use and have artistic integrity at the same time. The art of being a good Web designer is getting yourself into that middle ground and treating it as a final destination instead of as a compromise.” – Mike Davidson

Read the interview with designer Mike Davison entitled “Producing a Reaction Through Design” for more on his approach to design.

1. Design combines art, scientific complexity, and usefulness
2. Good designers can create normalcy out of chaos
3. Make it easy for customers to perform useful tasks
4. We should treat design as a verb, a process, a way of creating positive change in the world