“People on a design team must be as happy to be wrong as right. If their ideas hold up under strong (but fair) criticism, then great, they can proceed with confidence. If their ideas are rejected with good rationale, then they have learned something. A healthy team is made up of people who have the attitude that it is better to learn something new than to be right.” – Sketching User Experiences by Bill Buxton
Purchase Sketching User Experiences to read Bill’s holistic approach to design as well as an explanation of how to use sketching to your advantage as a designer.
Related quotes:- Focus on the experience that the products you design engender
- When we advocate for the user, we are simultaneously advocating for our team
- A good UX designer should ask “what does this have the potential to be?”
- Every decision a designer makes molds the future of the people we design for
- The most innovative designers cultivate an appetite for “thinking wrong”












Nov 12th, 2008 at 1:41 pm
We ought to be happier! Finding out we are wrong usually means we have discovered something new or proved an old saw false. When doing usability, my focus, the whole point is to discover the problems people are having. If we knew all of them already, what would be the point. As Einstein said, “There is a reason they call it research.” or something close.