“Features are meaningless. They mean nothing to users. A coherent product user interface is the product to users.” - Kim Goodwin

“Features are meaningless. They mean nothing to users. A coherent product user interface is the product to users.” - Kim Goodwin

Read Pabini Gabriel-Petit’s recap of Kim Goodwin’s 2005 BayCHI talk, “Getting Your Design Built” for Kim’s thoughts on how to get buy-in for designs and ensuring that they get built

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