“Provide an experience that is both useful, usable, desirable, and differentiated and you will create demand for your brand and delight your customers.” – David Armano
Read David’s article “Creating Compassionate Designers” here.
Related posts:- What it means to be a compassionate designer
- When useful and useable meet delight—great things happen.
- The little things really do matter
- Always look for simple and inexpensive things you can do to provide a better user experience
- Go deep into your customers’ lives and immerse yourself in their world
Catriona Cornett
