“Design is the term we use to describe both the process and the result of giving tangible form to human ideas. Design doesn’t just contribute to the quality of life; design, in many ways, now constitutes the quality of life.” – Peter Lawrence

Peter is the Founder of the Corporate Design Foundation, a non-profit education and research organization whose mission is to improve the quality of life and the effectiveness of organizations through design.

1. Designers stand between revolutions and everyday life.
2. Any true practice of design with a human focus has to be built on a foundation of traditional design
3. Design should do the same thing in everyday life that art does when encountered
4. Designers take what is just a faint glimmer in the mind’s eye and give it shape and life
5. Design, in the end, is about creating better things for people