“Design, in its broadest sense, is the enabler of the digital era – it’s a process that creates order out of chaos, that renders technology usable to business. Design means being good, not just looking good.” – Designing Business by Clement Mok

Purchase Designing Business by Clement Mok here.

1. Design is not rocket science. It’s social science.
2. Think a lot less about technology for technology’s sake, and a lot more about design
3. Design is about choices and intentions, it is not accidental
4. Design is about cultural invention
5. Design is everyone’s job. It takes a commitment from everybody in the company.