“To design is much more than simply to assemble, to order, or even to edit; it is to add value and meaning, to illuminate, to simplify, to clarify, to modify, to dignify, to dramatize, to persuade, and perhaps even to amuse.” – Paul Rand
Read Joshua Porter’s thoughts on this quote on his blog here.
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- Perfection is achieved when there is nothing left to take away
- Sites that embrace natural elegance add an element of personal feeling
- Every decision a designer makes molds the future of the people we design for
- Quality design communicates with its audience and delivers the message it is intended to deliver





