“When a business defies the traditional, when it ‘colors outside the lines,’ customers often receive exceptional experiences.” - The Starbucks Experience by Joseph A. Michelli
You can purchase The Starbucks Experience here.
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- New blog post: Interaction design is about shaping our everyday life through digital artifacts http://tinyurl.com/6r826d 19 hrs ago
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Jun 19th, 2008 at 9:19 pm
I appreciate that you took the time to use a quote from my book as inspiration today! I’m humbled.
Jun 19th, 2008 at 9:22 pm
Joseph,
Thanks for the comment! I actually have another quote of yours here: http://www.inspireux.com/2008/04/02/dont-be-routine-be-exceptional/. That one was my very first inspireUX post, and was the quote that inspired me to start this site in the first place. The Starbucks Experience is a great book!