“Interaction design isn’t only about fixing problems; it’s also about facilitating interactions between people in richer, deeper, better ways – that is, finding new ways to better connect human beings to one another, and by doing so, make the world a better place to live” – Designing for Interaction by Dan Saffer

Check out Dan’s book Designing for Interaction for a great overview of interaction design

1. Better connect with your customers by speaking like people, not like machines
2. How can we help people begin making a change in behavior?
3. In UX design, mindset is more important than process
4. What makes people passionate, pure and simple, is great experiences
5. Users will pay a premium for a better product that does a better job serving their needs