“You can design and create, and build the most wonderful place in the world. But it takes people to make the dream a reality” - Walt Disney

Read Bruce Temkin’s thoughts on this quote and how it relates to customer experience in general here

“We can’t forget that customers don’t view a company in terms of silos or business units. They couldn’t care less about how an organization is structured. What they want is an intuitive experience that draws them into an experience that excites their senses.” - Judy McLeish

Quote submitted by Judy McLeish of McDaniel Partners

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“Start with the content. Sometimes designers and developers forget that this is why people come to your site to begin with. Craft it lovingly and serve it to your users with a minimum of distraction, like a well-plated dish; don’t just heap it all together like it’s a buffet. You worked hard on your content… celebrate it. ” - Aaron Gustafson

Check out Aaron’s article “Ruining the User Experience” from the great site “A List Apart”

“We live in a world where the little things really do matter.  Each encounter no matter how brief is a micro interaction which makes a deposit or withdrawal from our rational and emotional subconscious.  The sum of these interactions and encounters adds up to how we feel about a particular product, brand or service.  Little things.  Feelings.  They influence our everyday behaviors more than we realize.” - David Armano

Check out David’s blog Logic+Emotion, my favorite UX related blog with amazing visuals

“I guess part of what excites me about the Web, and makes me feel good about doing information architecture, is that it helps people get better at sharing information. People have used the metaphor that in creating the Internet we’re creating a central nervous system for the planet, wiring ourselves together and making the ways that we’re able to communicate and share information much more fluid.” - Peter Morville

Read CIOInsight’s interview with Peter “Expert Voices: Peter Morville on Why Information Architecture Matters” here

Also, check out Peter’s books on Information Architecture and Findability

“The best user experiences are enchanting.  They help the user enter an alternate reality, whether it’s the world of making music, writing, sharing photos, coding, or managing a project.” - Kathy Sierra

Read Kathy’s article “User Enchantment…” here

“We shouldn’t assume that the general viewing public is an idiot.  We should try to evolve the medium by making intuitive systems that educate the user - not design to what level we think they can handle” - Joshua Davis

“Interaction design isn’t only about fixing problems; it’s also about facilitating interactions between people in richer, deeper, better ways - that is, finding new ways to better connect human beings to one another, and by doing so, make the world a better place to live” - Designing for Interaction by Dan Saffer

Check out Dan’s book Designing for Interaction for a great overview of interaction design

“The life of a designer is a life of fight. Fight against the ugliness. Just like a doctor fights against disease. For us, the visual disease is what we have around, and what we try to do is cure it somehow with design” - Massimo Vignelli in the film Helvetica

Purchase the flim Helvetica here

“Being customer focused is not some ‘nice thing to do.’ Customer focus is about hard-edged business. Customers are hugely impatient on the Web. They don’t need to hang around a website that is not directly focused on them. Customer focus is the beginning, middle and end of a successful web strategy.” - Gerry McGovern

Read UIE’s interview with Gerry McGovern, “The Importance of a Customer-Centric Design Approach,” here